She rabbles. She rouses. She writes content that will make you sing. She creates online conversations that will build your brand. And she often does it while wearing 5-inch platform heels. She’s not conventional but, really, after more than 17 years in journalism, marketing communications, public relations and social media, Cara knows that being conventional never got you anywhere.
Clients say Cara stands out because of her intricate knowledge of B2B social media and PR. KTLA 5 News (Los Angeles), Mashable, MSNBC, The Orange County Register, The Orange County Business Journal, Communication World and other outlets have considered her as a go-to resource on the topics of business branding, the use of social media in PR, and the role of corporate social responsibility (CSR) in brand-building. A recognized leader within the Southern California business community, Cara serves on the steering committee of OC Technology Alliance and is the membership co-chair of the Orange County chapter of the Public Relations Society of America. An advocate of CSR and corporate philanthropy as business principles, Cara lends her professional expertise to local nonprofit organizations. She is an officer on the board of JDRF Orange County and serves as the communications chair for the organization.